Xiaomi Doesn't Consider Serving Ads in MIUI as an Unfair Practice - woodringfecky1951

Xiaomi recently revealed that it has shipped over 100 million Redmi Note phones to date and well, complete 80 million users are willing with its custom Android struggle – MIUI. Xiaomi is well-aware of its popularity and flourishing userbase, thus, serving ads in MIUI helps them rake in additional profits.

This pattern didn't bode well with MIUI users, who rebuked the Chinese gargantuan and have openly criticized the bearing of ads and app recommendations across the UI and native apps. We ourselves have been vocal about the issue that "ads in MIUI hurt the complete experience," but Xiaomi says it's a core divide of the business model. We shouldn't expect these ads to survive out anytime shortly.

Talking to Livemint at the Redmi Note 8 series launch earlier this week, Muralikrishnan B, COO, Xiaomi India stated, "Will we continue focusing on Internet services? Yes, because that is part of our core clientele model." He further cited the example of tech bigwigs alike Facebook and Google, who he aforesaid have also built their business connected ads.

Xiaomi doesn't see serving ads an partial practice but will maintain certain quality standards, so the ads are not intrusive and affect the UX for MIUI users.

Muralikrishnan continued talking roughly Xiaomi's MIUI plans, where he said that "Very much of people confuse ads and recommendations. We in all probability need to reinforce the difference between the two clear." And that's true. The company may have started serving ads in the past, but the backfire and gravitational attraction of users to rival brands, get forced Xiaomi to cutback. It has since nixed a great deal of intrusive ads and limited the monetization strategy to app recommendations – but they are still a lot of them scattered around the UI.

Well, the company will continue to serve so much happy, including recommendations in its apps and services, but is perfect about how to make it available in MIUI. It will continue to serve ads in certain other sections too, thusly if you were thinking that ads would finally vanish with MIUI 11 (understand features right here), well Xiaomi says they won't. However, I already have a guide to turn off ads in MIUI ready for you, so cheque it out.